Meta Reels
Advertising
Meta, with over 3 billion monthly users, is a powerhouse in the social media and advertising space. They wanted to provide opportunities for brands to run targeted ads on their platforms with a support system in place. Their advertising placement features with Facebook, Instagram Stories, and Reels has been a proven asset for businesses.
Services
- Creative Development
- Video Editorial
The Mission
Services Rendered
The Process
Before the workshops, the client would be briefed by Meta on best practices. With a streamlined approach, we would then gather all assets from the brands and develop two different approaches for the brand to review. In an initial kick-off workshop, the concepts would be pitched, one would be chosen as a starting point, and adjustments would then be made.
A second workshop would then be scheduled a few hours later in the day where a rough edit of the concept would be presented. We would then work with the client to fine-tune the edit to something that was more finalized. After the 90-minute session, we would then list our action items and deliver the final version to the client.